Friday, May 2, 2014

Comparing Google Plus and Facebook


You maybe asking yourself the same question I have pondered many times, which Social Media giant Google+ or Facebook will help get me maximum exposure to my blog or website. I have experimented and compared both, and have concluded the hands down winner is Google+.  Read on to see how I drew this conclusion.



Gain Followers Faster on Google+

Google + and Facebook Comparison
I have had a Facebook account for about five years now, and Google+ for maybe 3. On Facebook I have garnered about 300 followers and Google+ over 3,000! Shameless plug here, see my Google followers widget to the right? Add me, thanks!

There is a feature you can use on Google+ called circle sharing. This will help you grow your following by leaps and bounds. I will do a post on circle sharing, but if you search for 'Circle Share' once in Google+, you will probably be able to figure it out yourself.

Facebook has no such feature. If you have the time, you can scour Facebook and see who your friends follow, and who your friend's friends follow, and so on, and so on... Then send a friend request to them, which will most likely never get accepted.




More Google +1's Than Facebook Likes

I have found that Google will bring you more '+1's' then Facebook likes. Of course, I have way more followers on Google, so that would be expected now. However I was once an even playing field a year or so ago, and was able to draw a conclusion.

So keep in mind, at the time of this experiment, I had around 250 followers on both platforms.


I posted a page from my baseball cards site, to both
networks. On Google+ it was plus'ed fifteen times. On Facebook it got three likes.  Now, when I submit a page to Google+ it averages 20 to 30 shares and/or +1's giving me more exposure. I just do not bother to post to Facebook anymore.



Communities and Pages

Google+ has more active communities. When logged in +, you can search for a community to join or create you own, with a click of the mouse. Communities are a great place for you to post on topics you and others can share. This will get you more re-shares and +1's. I have found a vast number of more user friendly communities on Plus then Facebook.

I have joined a few communities, and one of my favorites is Bloggers of Google Plus, and I would like to give a shout out to +Ralf Skirr and +Pauline Cabrera .

Both of the platforms give you the ability to create pages. Usually when I start a new blog or website I will compose a Google+ page and share my blog posts to it. Then , you can invite your current Google+ followers to view or join.

Facebook page creation is easy, but the challenge is getting fans. Of course you can get paid advertisements or find a service to get you more fans, but again I find Google+ wins in this category too.

This is just my two cents. I do not work for Google, and by no means am I trying to bash Facebook. Google+ for me just gets better results for my pages and brands. I still use Facebook for what it was originally intended for, keeping in touch with family and old friends, and finding that long lost friend you lost contact with.



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